Portable shade cabanas 🏖

Rounded Edges Everywhere

Suniela's portable cabanas all have one thing in common: they are half circles. Their shape is very distinguishable and helps them stand out. To create a visual identity that matched this, the majority of the site incorporates these arches. In fact, all the angles used come straight from their logo, helping to make the site match the rest of Suniela's incredible branding.

Tropical, Without the Palm Trees

Suniela stressed the importance of creating a colourful and vibrant website that stayed away from palm tree clip art. Most competitors immediately use palm trees as a part of branding, as its an “easy” way to give those vacation vibes. Instead, I focused on more abstract shapes and vibrant colours, that match the shape of the product.

User Experience

Suniela products come in a wide assortment of colour variations. I wanted to illustrate this by allowing the user to hover over the different colours before viewing the full product, to see ahead of time what colours Suniela has to offer. This creates a smoother user interface, and a better shopping experience

Simple Dropdowns

Suniela products require a lot of information to explain the benefits and differentiating factors. To help make this information easier to access and digits, I implemented a simple accordion system to categorize information, and limit what the amount of information the user is inundated with.

Final comments

Even More

Suniela can now customize each product page to be entirely unique. This endless amount of customization options and smooth user experience is just the tip of the functionality packed into the Suniela site.